In een interview met Eurogamer vertelt community manager Robert Bowling van Infinity Ward dat het van groot belang is dat Infinity Ward luistert naar de feedback van de Call of Duty community.

Volgens Bowling was het gesprek over Modern Warfare 3 starten met de community, om duidelijk te horen wat de echte Call of Duty-fan nou werkelijk wilt, de grootste uitdaging. Geen bullshit verhalen van Battlefield-fanboys die Infinity Ward om de tuin willen leiden. Nee, er wordt enkel geluisterd naar de hardcore Call of Duty-spelers. Een deel van het interview is hieronder (weliswaar in het Engels) te lezen.

"I want to make sure our fans are informed and know what Modern Warfare is so they can give us informed feedback. So that was the biggest challenge with it - making sure we start the conversation about Modern Warfare 3 so we can have an honest conversation with our fans of what to expect so you can tell us what you want more of." 

"User feedback is extremely valuable in the development of our games, so when a user is giving uninformed feedback and they see something out of context...they might be asking about something that's not even true."

"It's challenging because you have 30 million people who have a wide spectrum of tastes and definitions of what fun is. That is the challenge of developing a Call of Duty, and it's a unique challenge and not one a lot of developers have -- to have such a wide and varied user-base."

"Part of the challenge of taking all that feedback and putting it into the filter of, 'OK, where does this person come from? Is he a hardcore competitive player? Is he a casual just-for-fun player? Is he Objective-only? Is he somewhere in-between?'. Then putting it through the filter of your core design philosophy of, 'We know the game we want to make. How can we incorporate this feedback to enhance that experience we're looking for?"